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In April of 2006, eBay launched a new web site entitled eBay Express targeting "Convenience-Oriented Buyers." The site contained a subset of all eBay items that met the following criteria:
My role on the project was to design the search experience. For more than a year, I had been involved with a research team at eBay charged with creating a new method of classifying and finding of eBay inventory using faceted navigation. While we had performed alpha tests of this experience, eBay Express was the first broad-scale implementation of this system. Elements of this finding experience was later applied to the main eBay.com finding experience. "puma shoes" search step 2 (refine to Men's shoes) "puma shoes" search step 3 (clicked "More choices" for Color refinement) "puma shoes" search step 4 (choosing multiple colors) "puma shoes" search step 5 (applying color refinement) "puma shoes" search step 6 (view item)
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